This is one of the hottest interactive car ads I've seen in a long time. I really like the BMW driving game that launched a couple of months ago, but frankly it doesn't compare to the real-world driving shots of the AMG - 360 site. Hear the engine as the car speeds through the track and makes tight corners. The shot of the car being followed by a Las Vegas Police Cruiser with it's lights on brought back bad memories for me being pulled over...
Then, lo and behold I show up to work this week and the CEO has one in the parking lot. I drive it, and bam, the whole thing came together for me. Turned the radio down and just felt the engine take over, the noise from the exhaust still wakes me up in the morning, and the tightness of the seat felt somehow comforting. Clearly I am the guy Mercedes designed this car for, two steps from the trailer park, but in a different profession. I wouldn't drive a super-fancy luxury sedan at this stage in my life, but a Mercedes with a bad attitude is perfect for me. Enjoy the site, even if you could care less about the ride.
Couple more pics on my Flickr.
